It's funny how you can stumble onto a product, put it to good use, and the experience not only becomes a practical lesson in what's currently on the market, but completely changes your mind about a brand.
December was a good example.
It was Okemo's annual media weekend — two-and-a-half days of skiing and snowboarding, networking among the region's top snow sports journalists and equipment testing.
Tucked into the goodie bag, among the souvenir beverage glass, the mints, the herbal drink mix and the resort magazine was a pair of Wigwam socks.
Had never been a big fan of the brand. Maybe it was the boots, the bad feet, but the socks never seemed to complete the equipment package.
So pulling the pair of Wigwam Snow Steeps Pro socks out of the bag, unfastening the packaging and sliding them onto the feet was admittedly a "what the heck …" moment. Besides, a black-and-blue color scheme was nowhere in the the socks collection and the things looked pretty cool.
Oh, one more thing … With a 6-year-old in tow, one always forgets something and that weekend happened to be the extra pair of snow sports socks.
The moguls must have been aligned because the performance of the Snow Steeps Pro was a pleasant surprise. That's refreshing because there are many reasons to like Wig Wam. for one, the socks are made domestically in Sheboygan, Wis.
For two, they are relatively cheap compared to what else is out there.
And the Wool Dri-Release system (88 percent polyester and 12 percent wool) keeps the feet nice and dry through a technical wicking system all day-long on the hill.
The cushioned sole adds comfort and reinforcement near the instep keeps the socks snug where they need to be. They tested well on a cold day.
The Snow Steeps Pro socks retail for $18.95.
Wigwam has traditionally been a popular brand and the socks are available at most major outdoors outfitters in most major retail areas.
To find a retailer, he'd to the Wigwam Web site and employ the easy to use search tool.