Middletown's goPINK Fundraiser Marks Breast Cancer Awareness Month

The fourth annual goPINK fundraiser will be held during the month of October, in honor of Breast Cancer Awareness Month, to raise funds for the Middlesex Hospital Comprehensive Breast Center. 

Throughout the month, individuals can receive pink hair extensions and purchase t-shirts for $20 each from local hair salons. For the first time this year, a number of other non-salon partners have come on board to help support goPINK. Twelve salons and 15 other businesses are participating this year. 

Georgi Marino and Ellie Gagnon, owners of EG Salon in Middletown, established this annual fundraiser in 2010. Since that time, the event has raised more than $36,000 to benefit the Comprehensive Breast Center.

“We are extremely grateful for the overwhelming support the goPINK fundraiser provides to women in our community,” says Connie Branyan, Director of the Middlesex Hospital Cancer Center and Oncology Services. “The dedicated efforts of everyone involved make a real difference for our patients.”

The Middlesex Hospital Comprehensive Breast Center is fully accredited — only the third hospital in Connecticut to receive this national designation. The Center provides a multidisciplinary, team-based, technologically advanced approach to care. The program provides clinical, diagnostic and support to patients before, during or after their services or treatment. 

The schedule for Middletown participants is as follows:

• Citihair Design  860-638-5353

Offering extensions the entire month of October

*Dyed streaks available at this location

• EG Salon  860-346-7714

Offering extensions the entire month of October

Special event on October 6, 10 a.m. – 3 p.m. featuring the Breast Health Road Show by the Middlesex Hospital Comprehensive Breast Center

*Dyed streaks available at this location

*goPINK t-shirts available at this location

• Emmanuel's Hair Salon  860-346-1327

• Stylz by Patty  860-578-6530

Offering extensions October 7, 3 p.m. - 9 p.m.

Please call to schedule an appointment. Call for other appointment times as well.

• FroyoWorld  860-788-6063

Donating 10% of sales on October 13, Noon – 10 p.m.

• Fusion Bakery & Patisserie  860-344-9024

Donating 100% of sales of goPINK cookie for the month of October

• LadyBug Boutique 860-704-6266

Donating 15% of sales on October 19, 10 a.m. – 4 p.m.

• Lizzy B's Sweet Celebrations  860-358-9036

Donating 100% of the sales of goPINK cupcakes and

$1 for every goPINK sundae sold on Thursdays and Fridays in October

• Middlesex YMCA  860-347-6907

Extensions available to clients on October 7, 11 a.m. – 1 p.m.;

October 12, 8 a.m. – Noon; October 16, 5:45 p.m. – 8:45 p.m.

• Nail Techniques  860-343-3490

• New England Emporium  860-346-1200

Donating $1 for each slice of cake sold between September 30 – October 14

• NoRA Cupcake Company  860-788-3150

Donating 50% of sales of “Booby Cakes” from October 15 - 20 

• Papa John's  860-346-7272

Donating $1 for every cookie sold on Mondays in October

• Stylz by Q  860-347-0475

Offering extensions the entire month of October

Monday & Tuesday by appointment only and

Wednesday - Friday 10 a.m. –  6 p.m.

*goPINK t-shirts available at this location

• The Main Switch 860-346-7458

Offering extensions the entire month of October

*goPINK t-shirts available at this location

• Tschudin Chocolates & Confections  860-759-2222

Donating $1 for every Hand-Made goPINK marshmallow sold in October

• Tuscany Grill  860-346-7096

Donating a portion of the sales of a special goPINK cocktail for the month of October.

For more details about goPINK throughout October, go to www.middlesexhospital.org/gopink or www.gopinkproject.com.

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